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In 1906, well before launching Gucci fragrances, Guccio Gucci founded the House of Gucci as a saddlery shop in Florence. As horseless carriages grew to prominence, Gucci pivoted to focus on providing high-end luggage instead. Gucci created many of his brand staples during the early 1950s, including luggage, shoes, ties, and his famous handbags featuring bamboo handles. After Guccio's death in 1953, his family focused on elevating the successful company to new heights, and one of their achievements would be the creation of Gucci colognes and perfumes.
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